There’s a reason people use the same log-on name and password on every friggin’ site on the internet; they do it because every friggin’ site requires we establish an account in order to interact with them beyond looking at their offerings through the internet-window.
You want to come in and browse? Set up an account, create a user name and unique password, give us your personal data, and then—and only then—will we let you in to see our wares.
Imagine if that happened at retail stores? They would have collapsed sooner than their apparent, imminent collapse.
I have 340 web sites that required me to set up an account with them in order to engage. Really? Did all 340 of them really need me to set up an account? I don’t even know if some of the accounts I have exist anymore. I’m pretty sure my MySpace account is defunct, but who knows, it could still be sitting there.